Sal and I spent a number of weeks together, helping him craft and position his podcast so that it spoke to exactly the listeners he hopes will become customers. Using my Podcast Canvas – a process that’s over a decade in the making – Sal is able to create content he knows will resonate with his audience, because it solves problems and answers questions they wrestle with every day.
The reviews are in
Brilliant podcast
Hooked. The first podcast I listened to was brilliant. Sal clearly knows his stuff.
Here’s some other work from my portfolio
The Heroine's Journey
A collection of deep and emotional conversations providing an alternative to Joseph Campbell's archetypical narrative.
Sickbabe
She Wants a Dog produced this series of funny, frank chats with people who exist and resist every day with invisible physical health conditions. I helped Pippa and Kate with the technical aspects of launch, including feed management, submission to directories, website development, and handling uploads.
On Sonorous Seas
Artist Mhairi Killin presents the story of a whale that washed up on the shore of the Hebridean island of Iona in 2018. For this podcast, I worked in partnership with The Space to work with Mhairi on some of the technical and process-heavy aspects of the podcast.